The problem: social media gets posted when someone has time
Most small-business social media runs in bursts. A week of posts when things are quiet, nothing for a month when they are not. The designs come from Canva, the captions from whoever is free, and the comments and direct messages sit unanswered until someone remembers to look. Customers who check your profile before they call see a business that looks inactive.
The fix is rarely more ideas. It is a steady rhythm of finished work, made by people who know how to make it, with somebody responsible for what goes out and what comes back in. That is what this service is.
What we make: posts, carousels and short videos
Content is priced by the task, and the size of each task is fixed and published, so you know before we start what it will use from your monthly tokens.
- Social post, design and copy: 1 token.
- Carousel, 5 slides: 2 tokens.
- Short video, 10 to 15 seconds: 4 tokens.
- Monthly content calendar: 4 tokens. The plan for the month: topics, formats and dates, built around what your business sells and when.
- Email campaign: 3 tokens, if you want the same message in your customers' inboxes.
Your brand drives the look. If you do not have a logo, colours and fonts that hold together, brand identity comes first, because every post is built on it.
Community management: scheduling, replying and monitoring
Publishing is half of the job. Community management covers the other half: scheduling the content so it goes out on time, replying to comments and direct messages in your tone, and monitoring your accounts for questions, complaints and mentions that need your attention.
It is quoted in tokens before we start, like every other task. There is no fixed token size published for it because the work depends on how many accounts you have and how much conversation they produce. At kickoff we agree what we reply to on our own, what we pass to you, and what we never answer without you. Sensitive topics stay with you.
How a month works
- 1Kickoff
A meeting to map how your business makes money, who your customers are and which platforms matter. Nothing is charged until it is done.
- 2Content calendar
The calendar for the month, built from the kickoff. It shows what will be posted, in what format, and when.
- 3Production
Posts, carousels and videos are made and scheduled. First delivery arrives in week 1 after the kickoff.
- 4Visibility
Every task, its status and the tokens it used are visible in the platform, on web and on the app. You also get a weekly project update.
- 5Monthly meeting
One hour with the senior lead to look at what went out, what people did with it, and what to change. Weekly when something needs to change.
What social media management costs per month in Canada
Toronto agencies quote social media management at roughly $700 to $1,800 a month in one published market scan, and a mid-level freelancer in Toronto bills $75 to $120 CAD an hour. Those are directional numbers and the scope behind them varies, so always ask what a month includes.
Vesk plans are $1,010, $2,120 or $3,980 CAD a month plus tax, for 8, 20 or 40 tokens. Here is what two months can look like.
| Starter month ($1,010 CAD) | Tokens | Growth month ($2,120 CAD) | Tokens |
|---|---|---|---|
| 8 social posts | 8 | Monthly content calendar | 4 |
| 4 social posts | 4 | ||
| 2 carousels | 4 | ||
| 2 short videos | 8 | ||
| Total | 8 | Total | 20 |
If all you need is someone to schedule and reply, a freelancer or a Toronto agency quoting $700 to $1,800 CAD a month may cost less. Vesk costs more because it includes design, video and a senior lead who is accountable for the plan. Pick the one that matches the work you have.
What we do not promise
We do not promise followers, reach or going viral, because no one controls those. We promise finished work, on schedule, visible to you, and a conversation each month about what it did for the business.
Vesk Marketing is in early access. The proof we can show today is Mittel, where we delivered a brand identity, website and marketing strategy. It is not a social media case study, and we would rather say that than invent one. That is why the first month is guaranteed: if it does not convince you, you get a full refund, plus 8 bonus tokens to try the service.
Your accounts, your content, your exit
Social profiles, domains and ad accounts are in your name from day one. We are added as users, not owners. You can cancel a monthly plan whenever you like and annual plans add 2 extra months of tokens. Unused tokens carry over to the next month, with no cap, while your membership is active. If you run short, extra tokens cost the plan's per-token price, or you can move up a plan for the month.
The team works from Mexico City, one to two hours behind Toronto, and the contract is Canadian through APRed. For the broader picture, see how a month compares with other options on the fractional CMO page.